No, I’m not talking about going all the way back to 6th grade so you can change the outcome when you totally dorked it up as you attempted your first real kiss opportunity. I’m talking about your blog; I know some of you elder statesmen are a little longer in tooth in blog years, but most of us have only been in this arena for a few years at best….and it still feels like a lifetime….
I’m going to let you in on a little secret as I rapidly approach my 2 year anniversary as a blogger; even though it might not appear so, I have learned plenty during my time in here and can say I know how the game is played. But I also know how the game of golf and baseball are played too, and this doesn’t necessarily mean you are going to find me inside the ropes playing with the pros however.
I thought a blog was your ticket to the dance, so I got one. And I actually danced; it might have been the jitterbug, but I was dancing.
But you still have the same haircut and clothes you did from two years ago. They should come back in style eventually, huh? As long as I can still get in the door I should be ok, right? I just hate it when these A-listers keep asking me to park their car.
If nothing else, I have been consistent. Is that worth anything in social currency?
There are many things I could have been smarter about and have had plenty of encouragement and suggestions to make this journey easier and more successful. But if I could turn back the clock would I do anything differently?
Knowing what I know now….probably not. The whole process and the people I met along the way are something I wouldn’t change at all.
When I started in Twitter three years ago the economy was scraping bottom and a lot of people thought social would be the ticket to be their own boss and make some crazy money. I mean, it’s the internet after all, right; what is Facebook worth?
With the crowd I initially jumped in with, it appeared every one was successful and just having a grand ol’ time. The reality was almost every one was working their asses off and weren’t making enough money to buy a cup of coffee at Starbucks. I was somewhat disillusioned with this discovery, but also naive thinking social was an either or proposition.
Social is just a tool, that has many, many applications. It does not have to be the be all end all. Some are successful with the be all end all premise, but percentage-wise it is a very small number indeed. The others who are using the social platforms as a supplement seem to at least have options and can use it as much or as little as need be.
Don’t get me wrong, I’m all in, hence the continued but somewhat sporadic presence of the Invisible one.
Do you like analogies?
Ok, I was intrigued when I first jumped in because it did appear to be a relatively easy and fun way to maybe at least supplement your income. And it still can be…..but easy is somewhat of a misnomer.
I have been very fortunate to have a
paying gig career that suits my personality very well, but to be successful, it too requires hard work and paying attention to detail. If I start chasing rabbits down the social hole, is it diverting attention away from my bread and butter?
Have you heard the expression time suck, yet?
I’m really a simple guy, it does not take much to amuse me; I do a good job of being comfortable in my own skin and satisfied with what I have in my life. So here’s my analogy; I like to network and social provided a global platform for me to do so. I also like to golf, but have no aspirations of becoming a professional. I also like to write which blogging allows me to do so AND interact with others.
Can’t that be good enough?
People ask why am I doing this if I have no end game in mind; like, what’s the point? I suppose the same reason I play golf, I enjoy it.
If I get too serious about this social stuff, then I have to pay attention, commit, show up for work everyday and I’m already doing that in my day job; which I like BTW. That doesn’t make me the The Biggest Loser, does it?
I’m sorry Gini as it appears you missed the mark in your assessment of me and I will not become the next A-lister, but I am a survivor. I do appreciate you letting me have the first dance however.
And even though I will never be invited to speak at Social Slam, I know most of the people there and suppose if that was my end game I could make it happen.
What’s the point?
I have my ticket and it doesn’t expire; I might not be down on the field playing, but social is still enough of a fan-friendly sport it provides the opportunity to get to know all of the players. And by being in the arena it gives me the opportunity to see what is working for others. Just like golf, I can emulate what I want and still enjoy the game.
So, for now I will be retaining my amateur status in social while keeping my ‘pro’ card with my day job. That doesn’t mean I won’t grow from here, but it’s definitely going to be on my terms and I’m ok with that.
If you could turn back the clock on your blogging and social journey, would you do anything different?